Creating conceptual worlds that provoke interest and inspiration. Helen Sirp is an award winning Creative & Art Director constantly challenging and reinventing the language of visual sensorial storytelling
Helen Sirp has over 10 years of international experience in the creative world, focusing on conceptual set and spatial design for fashion, luxury, lifestyle and design industries. Her work targets telling stories in spaces – covering a spectrum of strategy and initial concept development through to detailed design and styling.
Helen’s process is led by a strong narrative methodology for composing unique experiential ventures and impeccable visual vocabulary. She works across 2D image making and 3D spaces, manifesting in fashion and still-life photography, video/film, immersive installations, presentations, events, pop-ups and experiential interiors.
The last three years she has been a guest lecturer for the BA Fashion and Design departments at the Estonian Academy of Arts, starting and developing her unique Art Direction and Set Design course.